Overview:
MoKash, a joint venture between NCBA and MTN - MoMo, has been at the forefront of providing accessible financial services such as savings, loans, and insurance through a mobile platform.
The Mo Money with MoKash campaign, launched by NCBA to promote financial inclusion and customer engagement, has come to a successful close with the distribution of grand prizes totaling Shs65 million.
The eight-week campaign, which aimed to encourage responsible financial behavior and increase access to financial services, culminated in a grand finale where three lucky winners received Shs5 million each, while 100 others won up to Shs500,000.
According to Mark Muyobo, NCBA’s Chief Executive Officer, the campaign’s success is a testament to the bank’s commitment to empowering individuals and communities through financial inclusion. “We are thrilled to celebrate the achievements of our users and conclude this campaign on a high note. Financial inclusion is about enabling individuals to actively participate in the financial sector and make informed decisions about their financial lives,” he said.
The campaign also focused on fostering a culture of timely loan repayment, which is critical in expanding credit access to a broader range of customers. By encouraging prompt loan repayments, NCBA aimed to reduce the risk of default and increase the availability of credit to those who need it most.
MoKash, a joint venture between NCBA and MTN – MoMo, has been at the forefront of providing accessible financial services such as savings, loans, and insurance through a mobile platform. Since its introduction in 2016, MoKash has played a pivotal role in deepening financial inclusion, with over 500,000 users accessing financial services every month.
Jemimah Kariuki Njuguna, MTN – MoMo Chief Product Officer, reiterated the company’s commitment to enhancing MoKash’s offerings and driving financial inclusion. “We are pleased to support our customers who use MoKash responsibly and look forward to introducing new features and continuing to drive financial inclusion,” she said.
The grand prize winners, including Habert Opus and Kalyango Francis Kintu, expressed their gratitude and shared how MoKash has been instrumental in their financial lives. Opus, an agricultural officer and Master’s student, said the funds would help him pay his overdue school fees, while Kintu, a poultry farmer, said the prize money would boost his business.